Organizations are coming to realize that technology is only as good as the content and quality of data which it is managing. If an enterprise is serious about understanding the entire relationship with its customers, clean and accurate data is essential. This includes the address strings in all business records.
To position an enterprise to make use of location intelligence and safeguard current technology investments, an address accuracy engagement should include 4 elements.
Download the Checklist to learn more about the 4 elements of Getting Address Accuracy Right.